How to build a stronger business

According to recent research, only 25% of new businesses in the US survive longer than 15 years, indeed 45% fail within the first 5 years. This can be due to many factors but the overriding issue is an inability to adapt and flex its services offerings in today’s volatile and uncertain world.

How would you feel if your business failed, after spending so much time building it up? I’m sure Kodak didn’t realise the impact of digital cameras until it was too late and Netflix offered to sell their business to Blockbusters but they were an insignificant niche market. That turned…